How to take business photos by seeing what’s popular in your industry and find out why it works. It’s all about your target client’s expectations, and absolutely not mindless conformity.
All of my personal branding sessions take place at specially selected locations, and I use natural light as much as humanly possible. I don’t offer studio shoots – they’re okay for straight headshots, but for full personal branding sessions, we need your location to do some of the work! Here’s how we decide on the perfect places to go.
How do we safeguard against turning into “That Person”? The one who experiences events only through the lens of a smartphone and judges it by the likes given on Facebook? How do we walk that line of immortalising the event highlights in photographs yet still be fully there in the moment to enjoy and really experience it? Can it even be done, or have we gone too far?